About CATCH
The CATCH story
CATCH is one of the premium middle scale producers of fresh ice cream, based in Kochi, Kerala. CATCH, the business venture was founded in 1998, by closely-knit families. The “CATCH” brand Ice Cream is known across North and Central Kerala and in the emerging markets of Lakshadweep for its original freshness and unmatched quality, which is nothing less than world class.
Watson Dairy Consulting, Scotland, are consultants and quality advisors for the brand. The brand is constantly exploring new and exciting flavours with new products like Tender Coconut Ice creams, fresh fruit ice creams and milk lollies.
Our Vision
Our Vision is the preservation and further strengthening of our position in the local market and a substantial presence abroad while always maintaining respect for the consumers, our people and the quality of our products.
Our Mission
Our company’s mission revolves around four basic axes:
- Our Products
- Our Customers
- Our People
- The accomplishment of a sound financial basis of profitable growth
Our Customers
We care and respect our customers. Our aim is the continuous provision of the finest quality, all ice cream and related products in a tempting range of international and local flavours, and the thorough servicing and satisfying the needs and demands of our customers.
Our Products
We make natural ice cream and related products, using only the purest and the finest, farm fresh ingredients, all natural flavourings from around the world. We serve ice cream lovers locally and internationally, offering a 100% pure indulgence.
Our People
We support our people and they support us. Our goal is to create a safe, healthy and pleasant work environment in which every employee would enjoy equal opportunities of advancement. Furthermore, our people should also be able to be encouraged and motivated so that everyone could feel contented, develop and evolve according to their effort, interest and own value.
We aim to achieve the best
financial results of our efforts
The achievement of a sound financial basis of profitable growth of our company comes as the reward of our efforts. Our intention and aim is that this financial bonus will not be enjoyed by the stakeholders alone. It is a reward that will also be shared amongst the company’s personnel according to their value, effort and performance.
Our Values
People, Passion and Place
People - We care deeply about people, our own people, our customers and the community to which we belong.
Passion - Passion is the fuel that drives our culture. It defines our mindset and energizes our business.
Place - We take seriously the responsibility to the environment. Through our actions, we contribute towards creating a better place for future generations.
CATCH debuts in
ice cream manufacturing
Sets up its first factory at Kakkanadu, Ernakulam. The brand was "ANU" and was producing frozen desserts in the initial phase.
1998
2012
ANU has
Renamed as Dairyman
To give it a new look and image the brand ANU has been renamed as "DAIRYMAN" Ice creams and started making fresh ice creams.
Second Factory
at Kunnamkulam
Started the second factory at Kunnamkulam,Trissur catering to Northern Kerala markets. Doubles production capacity at Kakkanadu to meet the high demand.
2014
2016
Production Capacity
Reached 1 Million Litre
Reaches production capacity of
1 million litre/annum. Natural colour for all flavours developed for commercial production.
Changed
Brand Name to CATCH
After a detailed Market study the Company changed the brand name to "CATCH" Ice Cream- creamy treat for all. The two factories were renovated to smoothen manufacturing process...